You know how Netflix is always our go-to for a movie night, a lazy binge session, or even background noise while we work?
In the first half of 2024, Netflix gave us a diverse range of films and TV shows, many of which captivated millions of viewers globally. From action-packed blockbusters to thought-provoking limited series.
As the year comes to an end, we just had to do a report, by diving into the analytics behind Netflix’s most-watched titles and uncovering the viewing habits of its audience.
Let’s break it down!
Here are some insights we picked up from our analysis;
Hours Viewed vs. Views: What Do These Numbers Mean?
Netflix tracks engagement through two primary metrics:
- Hours Viewed: The total number of hours a title has been streamed.
- Views: The number of total hours watched divided by the runtime of the content.
For instance, Damsel and Lift topped the charts with 144 million and 108 million hours viewed, respectively. So, if you see something like 144 million hours for Damsel, just know it means A LOT of us couldn’t stop watching. But views? That’s where you find out who’s rewatching their faves like it’s a ritual.
Global Availability Matters
Out of 16,161 titles analyzed, nearly half (7,656) were available globally. Global availability directly impacts a title’s reach, especially in today’s interconnected world. Netflix’s ability to offer content across borders has significantly amplified the popularity of its offerings. It’s no surprise that the most-watched content was, globally available! When content crosses borders, it creates mega hits.
Top 20 Most Viewed Titles: What Are People Watching?
The year started strong with some standout performances. Among the most-viewed content:
- Films to Remember: Damsel and Lift had us hooked, pulling in a massive 144 million and 108 million hours viewed, respectively. And let’s not forget The Super Mario Bros. Movie, which reminded us why we love a good adventure.
- Limited Series FTW: Fool Me Once and Baby Reindeer brought the drama and thrills, proving that short but intense storytelling still rules.
- Fan Favorites Return: Bridgerton: Season 3 had us swooning (again!), and Avatar: The Last Airbender made a jaw-dropping live-action debut.
- Family Time, Anyone? Classics like Shrek, Minions, and The Boss Baby kept kids entertained while sneaking in laughs for adults too.
Which other shows and films stood out for you?
MORE INSIGHTS
Films vs. TV Shows: Who Wins?
It’s a close race:
- Films dominated in quantity (9,360 titles), making sure we never run out of new releases.
- TV Shows trailed slightly with 6,801 titles but boasted longer runtimes and higher overall engagement for series like The Gentlemen and Rebel Moon – Part Two: The Scargiver.
We Love a Good Franchise!
Big names carried big numbers. Franchise content continues to dominate Netflix’s charts:
- Animated films like The Boss Baby and Despicable Me 3 prove that family-friendly content is always a win.
- Sequels and spin-offs like Rebel Moon – Part Two and Bridgerton: Season 3 show just how valuable established fan bases are.
Check out the full report here and play around with the interactive dashboard!
So, What’s Next?
If the first half of 2024 was this good, imagine what’s coming next. Whether you’re team binge-all-at-once or team savor-every-episode, one thing’s for sure: Netflix is making sure we’re never bored. So grab your snacks! As we look forward to the rest of 2024, it’s exciting to see what new records Netflix’s content will break.
Let me know what you’re watching! 🍿
But what do you think? Are there any trends or stories that surprised you? Share your thoughts and join the conversation in the comments below!
Want to read more reports? Check out our Top Billionaires in Africa Blog post.